We design intuitive, scalable reservation platforms that simplify the booking process for both customers and staff. From real-time availability to secure payments and multi-channel integration, our systems ensure seamless, efficient reservations that drive conversions and enhance customer experience.
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Onboard Experience
Enhance guest satisfaction with smart onboard technology—from mobile apps and digital menus to interactive entertainment systems and location-based services. We create tools that personalize the onboard journey and keep guests engaged throughout their experience.
Fleet Management
Our fleet management solutions provide real-time visibility, tracking, and reporting across your entire fleet. Optimize routes, monitor maintenance, and ensure compliance with centralized dashboards that improve efficiency and reduce operational costs.
Customer Analytics
Turn data into actionable insights with advanced customer analytics. We help you track behavior, preferences, and trends to personalize offerings, improve retention, and make informed business decisions based on real-time data.
Revenue Management
Maximize profitability with intelligent revenue management tools. From dynamic pricing and forecasting to inventory optimization, our solutions empower you to react quickly to market changes and capture more value from every transaction.
Crew Management
Streamline crew scheduling, onboarding, and communication with centralized platforms tailored to your operations. We build systems that support compliance, improve crew satisfaction, and simplify workforce coordination at scale.
Ops Efficiency
Drive operational excellence with tech solutions designed to eliminate bottlenecks and automate routine tasks. From workflow optimization to system integration, we help you reduce costs, improve turnaround time, and operate more smoothly across the board.

Platforms we support with
🚢 Cruise Industry-Specific Platforms
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Seaware – Core reservation, inventory, and customer management system (specialized integration and customization)
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MXP (MarineXpress) – Hospitality and onboard revenue system
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Rescompany – CRM, reservations, and passenger management
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SES Cruise IP – Satellite connectivity and internet access systems
📅 Reservation & Booking Engines
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Versonix Seaware Add-ons – Dynamic packaging, pre/post-cruise experiences
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Amadeus, Sabre, Travelport – Integration with global travel distribution systems
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Expedia, Booking.com, Viator – Shore excursion and travel package APIs
📲 Onboard Guest Experience
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Oracle Hospitality (OPERA) – PMS for onboard hotels
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Samsung Smart Hospitality, Apple TV APIs – For in-cabin infotainment
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Nonius, Quadriga – Guest internet, TV, and digital signage solutions
💳 Payments & POS
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Ingenico, Verifone – Onboard payment terminals
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Adyen, Stripe, FreedomPay – Secure, multi-currency payment gateways
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Oracle MICROS – POS systems for onboard restaurants and shops
🌐 Connectivity & Communication
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Twilio, SendGrid – SMS and email alerts for guests
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Starlink Maritime, SES Networks – Satellite internet service integration
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Pexip, Zoom SDKs – Virtual conferencing for crew or passengers
📊 Analytics & Operations
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Power BI, Tableau – Dashboards for guest behavior, booking trends, onboard sales
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Snowflake, Google BigQuery – Scalable cloud data platforms
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Splunk, Datadog – System monitoring and incident logging
👥 Crew Management & HR
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Adonis HR, OCS HR – Scheduling, payroll, and crew compliance
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SAP SuccessFactors, BambooHR – Integrated HR systems
🔐 Identity & Security
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Onfido, Jumio – KYC and identity verification for check-in
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Auth0, Okta – Secure login and crew access control
Client use cases flexibility with both large cruise lines and mid-size operators
Large Cruise Line – Enterprise-Scale Seaware Integration
Client Profile: Global cruise line operating 15+ ships with complex reservation needs and a high volume of daily bookings.
Challenge:
The client needed a robust, real-time integration between Seaware and their digital guest experience platform — covering everything from bookings and payments to onboard personalization and loyalty tracking.
Blueed’s Solution:
We designed and implemented a custom middleware layer that seamlessly connected Seaware with their mobile app, web booking engine, and onboard CRM. We also optimized data flow for high traffic and ensured redundancy to support 24/7 operations.
Outcome:
A unified, enterprise-grade system that improved booking efficiency, increased onboard revenue by 12%, and enhanced the guest journey through real-time data syncing.
Mid-Size Cruise Operator – Modular Reservation Enhancement
Client Profile: Regional cruise operator with 4 ships targeting a niche luxury market.
Challenge:
The client was using a limited Seaware setup and needed to enhance it without overhauling their existing IT infrastructure. They wanted better analytics, a modern UI for reservations, and smoother integration with their marketing tools.
Blueed’s Solution:
We delivered lightweight, modular enhancements — including a custom dashboard for agents, integrated analytics using Power BI, and CRM connectivity with Mailchimp. All additions were tailored to fit their current Seaware setup and scalable for future growth.
Outcome:
Improved team productivity and guest engagement, faster reporting, and a 30% increase in booking conversions via digital channels.
Hybrid Fleet – Phased Modernization
Client Profile: A growing cruise brand managing both ocean and river cruises with varying onboard tech maturity levels.
Challenge:
They needed a strategic modernization roadmap that could support both legacy systems and new ships being outfitted with smart tech.
Blueed’s Solution:
We provided a phased approach: first stabilizing existing systems, then introducing scalable APIs, cloud connectivity, and progressive enhancements across the fleet. We tailored solutions ship by ship to account for technical variance and budget.
Outcome:
Stable operations during transition, improved inter-department coordination, and a clear path for digital transformation across vessel types.